Andy on Twitter

  • Self help posts on Medium have reached toxic levels. .,
  • Malcolm Turnbull thinks Australia Post's CEO is overpaid - and it looks like he's the world's most expensive postie ,
  • “Algolia: The Most Impactful Early Sales Tactics” ,
  • DropBox story is just amazing – From zero to a billion in a decade ,
  • Wandered into JBHifi. Had what I needed on display but not in stock. Why merch what you don't have. Bring on Amazon. .,
  • Wow, was waiting for Amazon to arrive and nuke Aussie retail. Seems they Rent needed. Herringbone and R&B now in VA. ,
  • I Work from Home - The New Yorker ,
  • Dan has some good thoughts here on defining social media success by on @LinkedIn,
  • It's like forgot about dashboard in OSX. Why not just remove it?,
  • Great thoughts on agile marketing. ,
  • They are back! I want one of those hats! Jamiroquai - Automaton via @YouTube,
  • What happened to our Democratic leaders ? The silence is deafening. Stand-up with us and fight this. ,
  • So many clever fintech startups emerging and getting funding ,
  • Reading the latest economist - strikes me how bad B2B advertising is. Why do Co's think animating bad ads makes them better?,
  • Great read.... ,
  • Connect

Macrodobia Blogged

It’s great to see the Macromedia bloogers in the middle of this mightly acquisition still blogging away. There are all kinds of rules and regs at play here. Mike Chambers has a great perspective on the proposed merger. As does Kevin Lynch. These guys are putting a much more human face on the announcement than that which could have been achieved through purely traditional communications.

Let me be clear – I’m not for a minute slighting traditional communications. They perform an essential technical function. And Adobe’s PR team has been doing a stunning job of late. (loved the article in The Economist last week!). Blogging is essentially dimensionalizing the content – making it richer and more interesting. I couldn’t find the Adobe blogs though.

It’s amazing how hard it is on many sites to find the blogodex. Sun and Microsoft are worldclass in this respect. Macromedia is pretty good as well – although they should also feature the link on their news site. Places the link to the company blogodex might be featured include:

  • the homepage (might be asking too much)
  • the news site (mandatory)
  • the developer site (mandatory)
  • the exec pages (pretty important)
  • other suggestions…

I also liked the overview Macromedia provided of it’s blogging efforts.

One Response

  1. By John Dowdell on April 23rd, 2005 at 4:32 pm

    Hi Andrew, thanks for the interest… the entry point to staff weblogs is not on the front Macromedia page, nor in the “News” section of the “Company” link (which holds Press Releases, the considered group wording of news).

    The “news” page I think of isn’t the press release archive so much as the combined staff/customer aggregator of Macromedia-oriented weblogs:
    http://weblogs.macromedia.com/

    For the exec bio page I’m not sure, because of these folks only one of them maintains a weblog.

    On the DevNet resource site “Weblogs” are listed towards the bottom:
    http://www.macromedia.com/devnet/

    I’m trying to think of other pertinent pages but am drawing a blank… ideas…?

    tx, jd/mm

Speak Up — Add Your Thoughts

Connections

  • Connect
How did you connect?   [?]