Andy on Twitter

  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
  • Acquisition is important for growth... But if its is just replacing loss, it isn’t growth – it’s just churn .. ,
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PRODUCTIVITY TIP #2

Use categories to color code Outlook.  I have a couple of basic categories:

  1. Q2: (picked this up from a Covey Workshop years ago).  This is all the big stuff – the projects I am working that align with big goals and that make a monumental difference.  This is the stuff you will be famous for.
  2. Hot:  All those burning issues and crisis that come-up.
  3. Core: The “being a good manager” stuff.  1:1s. Networking. Opps reviews. Meetings with the boss.

I have a few other categories as well.  The advantage of all this is that with one glance you can see where you are focusing your energy and effort.  By seeing it in big colored blocks you know where you are out of alignment with priorities and the fundamentals.

There is a side-benefit – when you use these same categories for tasks, all the stuff you have to get done is aligned as well.

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