Andy on Twitter

  • Publicis prioritizing investment is super smart. Nothing to be gained from investing in Cannes. Way over priced ,
  • Cannes this year is both shallow and disappointing. Some ok content but overly commercial and no CMO agenda ,
  • Shares in Cannes Lions' owner fall as Publicis pulls out and WPP voices doubts ,
  • All marketing arcs lead to membership. @Cannes_Lions,
  • Sharing = currency of communications. The system (social media) carries the currency and enables transactions . @Cannes_Lions,
  • Better never stops @Cannes_Lions,
  • Love the power of great brands + great artists + great institutions being drawn together by the artist ,
  • Yup ,
  • Unification of Unilever marketing org means better control over assets - less duplication/volume and more localization @Cannes_Lions,
  • Keith makes a fair point on reach - is about reaching those you haven't reached. @Cannes_Lions,
  • Creativity is last source of competitive advantage. Maybe... ,
  • Unstereotyped ads perform 25% better. a convenient number? but just the same a powerful point if even 5% better. @keithweed,
  • Brand safety and suitability go hand in hand. Some progress made but way to go. @keithweed,
  • Time to tackle the bots. Rip the ad fraud out. No such thing as cheap media. @Cannes_Lions,
  • Must count 100% of pixels as a view. Not 50% and not less. Need for 3rd party verification @Cannes_Lions,
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NetNewsWire Acquired By Newsgator…

Probably old news to many of you but in searching for a news reader that integrates well with Outlook I stumbled across this:
 Acquisition of NetNewsWire strengthens NewsGator’s RSS Platform and extends it to the Mac esktop, Brent Simmons joins NewsGator team.

Denver, CO – October 4, 2005 – NewsGator Technologies, Inc., the leading RSS platform company, announced today that it has acquired NetNewsWire, the leading RSS reader for Mac OS X. NewsGator also announced that NetNewsWire will integrate tightly with the NewsGator Online synchronization platform. Brent Simmons, the creator of NetNewsWire, will be joining the NewsGator team as a product architect.

NetNewsWire is a great product – would be terrific to see it on Windows.

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