Archive for the ‘Link Love’ Category

Quick thanks to James over at Blogsavvy. He’s been a huge help to me in setting up servers from which folks can download my various presentations. One of the great things about playing in the Blogosphere is meeting guys like James who are willing to donate a time and technology to help others be successful – and all in the name of blogging.

James also has a great post on how blogs relocate the Internet.

Monkey boy James has tips to this great photo post of a guy in London drawing caricatures on his windows tablet. Love it…

Samsung has executed a stunning brand campaign that has established it as a worldclass brand. Evidence of that came today in the latest Interbrand rankings. According to AdAge:

(AdAge.com) — In a reversal of fortunes that has been building for years, Samsung trumped Sony on Interbrand’s Top 100 Brands list. On the just-released 2005 poll, published in conjunction with Businessweek, Samsung has taken Sony’s No. 20 spot this year, while Sony dropped to No. 28.

Sony, in fact, topped the list of companies that lost the most brand value, dropping 16%, more than any other company in the top 100. On the other side, Samsung, which was No. 21 in the 2004, ranked in the top five of companies whose position climbed highest, with a 19% increase in brand value.

The overall top 10 brands on the list for 2005, in descending order, are the Coca-Cola Co., Microsoft Corp., IBM, General Electric Co., Intel, Nokia, Walt Disney Co., McDonald’s Corp., Toyota Motors and Marlboro (Philip Morris USA).

In a lesson for all PR types, Berlind calls WebSense into account for what is either a complete lapse of judgement or really unethical PR work. They’ve issued a release making all kinds of claims about the cost of "cyberslacking". I’ll leave it to you to click and read.

It’s this kind of beahvior that should get PR types censured by our industry bodies. Hacking other folks research and then slapping it back together, for a new purpose, really begs the question of ethics. It’s a mosaic at best, at worst it’s sensationalism.

Anyway, I’d challenge that surfing the web represents cyberslacking.

Article from Idil over at BM on the blogosphere… along with some good tips…

According to research from Burson-Marsteller, 31 percent of online public opinion leaders have blogs. The newsmaking process has become a collaborative process between the media and publics. Audiences who follow events through traditional and alternative channels, and sift piles of information to unravel a story, are replacing those who receive news only from well-known media outlets.