Andy on Twitter

  • Self help posts on Medium have reached toxic levels. .,
  • Malcolm Turnbull thinks Australia Post's CEO is overpaid - and it looks like he's the world's most expensive postie ,
  • “Algolia: The Most Impactful Early Sales Tactics” ,
  • DropBox story is just amazing – From zero to a billion in a decade ,
  • Wandered into JBHifi. Had what I needed on display but not in stock. Why merch what you don't have. Bring on Amazon. .,
  • Wow, was waiting for Amazon to arrive and nuke Aussie retail. Seems they Rent needed. Herringbone and R&B now in VA. ,
  • I Work from Home - The New Yorker ,
  • Dan has some good thoughts here on defining social media success by on @LinkedIn,
  • It's like forgot about dashboard in OSX. Why not just remove it?,
  • Great thoughts on agile marketing. ,
  • They are back! I want one of those hats! Jamiroquai - Automaton via @YouTube,
  • What happened to our Democratic leaders ? The silence is deafening. Stand-up with us and fight this. ,
  • So many clever fintech startups emerging and getting funding ,
  • Reading the latest economist - strikes me how bad B2B advertising is. Why do Co's think animating bad ads makes them better?,
  • Great read.... ,
  • Connect

Got Competitive Differentiation?

Michael has post worth reading on competitive differentiation. The other that I would add to the list is Brand/Marketing Leadership. There are plenty of OK technology products that thrive through differentiation via the brand and marketing effort. More than often there is a tight correlation to product as well. As Warren Buffet said:

…the competitive advantage of any given company and, above all, the durability of that advantage. The products or services that have wide, sustainable moats around them are the ones that deliver rewards…

Durability comes not from one lever but from many. Look no further than the Apple iPod which combines multiple levers for competitive differentiation.

Speak Up — Add Your Thoughts

Connections

  • Connect
How did you connect?   [?]