Andy on Twitter

  • A great read for all of you using Google... ,
  • Great interview on AI And The Era Of The Digital Human ,
  • I pick up a new Samsung or Huawei phone and think "this is seriously good" Then I read Apple's announcements today… ,
  • Children of Men is my fave... The best 100 films of the 21st century, according to 177 film critics around the worl… ,
  • Why does my iPhone insist on auto capitalising place names? What on earth is it thinking. ,
  • Why matters more than ever... reduce the complexity, increase confidence, realise better outcomes… ,
  • This might impact the marketing budgets of big business but it really impacts the business of small business owners. ,
  • And the shakedown plays out in other ways, Google doesn’t let you target their trademarks - or even mention “Google… ,
  • Am bewildered how tech companies think "Dark Mode" is a compelling feature. Billions in R&D and what we came up wit… ,
  • Cadbury's brand purpose is just 'woke-washing' - continue to agree with Mark's comments... instead of talking about… ,
  • Couldn't agree more. And how about allowing fake review sites surface higher?Google's paid search ads are a 'shaked… ,
  • Well, thank goodness I have a 13" MacBook... MacBook ban: Qantas, Virgin Australia clamp down on Apple laptops ,
  • Let’s see if this team can redeem themselves. I suspect not. Not due to not having the best talent… ,
  • Great to see Jon and the team out with another game ,
  • A fair analysis of this awful ⁦@allblacksrugby⁩ team. How the coaches could get this so wrong is beyond me. Hansen’… ,
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Interesting facts on ugc

Some interesting facts on user generated content from a recent Deloitte study… Highlights include data on:

  • User-generated content as an activity for all generations
    • 40% of all survey respondents are making their own entertainment (editing movies, music and photos)
    • One-third of online content viewing is done on user-generated site
    • An interest in traditional media for all consumers – even Millennials
    • 72% enjoy reading magazines over finding the same information online; 58% of Millennials agree magazines help them learn what’s “in”
    • Compared with online activities like surfing the Web and downloading music, all generations aspire to reading a book in the coming year
  • How habit and personal relationships drive Web traffic
    • Search engines and word of mouth are the most effective way to drive site traffic — 85% of Xers are influenced by a recommendation
    • 87% of respondents continually visit the same Web sites
    • The future: centralizing home media into one entertainment center
  • Millennials are combining different technologies and platforms:
    • 64% want to connect their TV to the Internet for viewing videos and downloading content to the TV
    • 57% want a device that lets them do everything
    • 49% want one device to be the center of the home media experience
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