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TechDirt Case Study…

Interesting little case study on the use of blogs to share information internally. Reflecting on prior gigs I can see how this would be enormously valuable. As competitive intel filtered down through the company inevitably folks had other info and intel to add. This would all then need to be updated and resent – generally going unread. Now, you get input, clarity, and change in real-time. Call it Participatory Intelligence.

Thanks to Ross for the pointer…

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