A little tidbit I thought I’d share with you – unverified. If you have or haven’t found this to be the case let me know…
Google has adopted a new algorithm that doesn’t allow releases with headlines and subheads that include a combined word count of 30, to be posted on its site (You’d have to be nuts to write a press release headline with more than 30 words!).
And, apparently there is only a 50% success rate in a press release posting on Google if the headline is longer than 182 characters. Andy, there’s more… there are other things that will cause GoogleNews to have problems picking up a press release, including the use characters in headline (including “&” or “-”).
So there you go. I’ve been hunting for someone to help us – at LogLogic – with SEO PR. If you are able to demonstrate expertise in this area and want to help us (we’re paying) – drop me a paragraph or two and lets chat.