Andy on Twitter

  • Beggars belief that our government can abandon all democratic processes, enforce isolation, lock down cities but no… ,
  • Spot on... Coronavirus Melbourne: Democracy is slowly eclipsed in Daniel Andrews’s Victoria ,
  • You will never look at an Apple Lightning cable the same again... ,
  • I reckon we need to get the best minds in app development together and build a better COVIDSafe app. The Govt version isn’t good at all.,
  • Spot on. Brand purpose. The biggest lie the ad industry ever told? – Tom Roach ,
  • Not to take anything away from the seriousness of Covid and the need for each of us to act responsibly but the math… ,
  • Paths are Made by Walking, Not Waiting: One Lesson We Forget in Hard Times ,
  • Marketers Have Given Up on Context, And Our National Discourse Is Suffering ,
  • Hey, would be grateful if you could support this. Signing is all you need to do. It is critical we protect this ama… ,
  • Have you caught the remote-working bug? ,
  • Sad to see one of the best CMOs around moving on. ,
  • CEO’s that send emails from noreply addresses need a basic education in customer experience @nurasound,
  • Great list... 50 Ideas That Changed My Life ,
  • So mastering digital marketing comes down to SEO, SEM and Social. OMG. Really ⁦@LBS⁩? The nonsense never ends... ,
  • Do not buy the new nura loops. I loved my old Nura over-the-ear headphones but the Nuraloops are a disas… ,
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Quality vs. Quantity

Brilliantly right – fatigue is the enemy:

In fact, it’s not the number of hours we work that determines the value we create. Rather, it’s the quality of energy; we bring to the hours we work. By renewing regularly, it’s possible to get more done, in less time, at a higher level of quality, more sustainably. When we’re less fatigued, we’re not only less prey to negative emotions, we’re also more likely to access the positive ones we need to feel to perform at our best.

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