Andy on Twitter

  • If believes it should be shut down perhaps he should start by deleting the app and not using Twitter anymore. ,
  • It remains baffling to me why folks can't distinguish between private sealed mail and very public communication on… ,
  • Great read from Jared Diamond: lessons from a pandemic | Financial Times - ,
  • Likely due to my contribution of late... Whisky production goes from strength to strength - via @shareaholic,
  • Love but word of caution on their Flight Credits. Read the small print. My reco is just ask for a refund. Bit of a rort...,
  • McLaren Group remembers the tragic passing of its brilliant founder ,
  • Don’t you just love all these comparisons suggesting this is just like the GFC. ,
  • European Commission Presents Guidelines to Reopen Tourism | Travel Agent Central ,
  • The death of the office ,
  • A class act and the right way to handle things. In stark contrast to many others...A Message from Co-Founder and C… ,
  • Brilliant read... Signaling as a Service « ,
  • Great read... China: Out of Lockdown - We Are Social Australia ,
  • I reckon with all this isolation and time we start an Apple Revolution (admittedly #1,000 on my todo-list) where we… ,
  • Apple calls it the Magic Keyboard because the current keyboard is unmagical. But we paid for magic - and got shit.… ,
  • Ok, I'm an fanboy... but why not offer to upgrade recent Macbooks? None of these features warrants a new sys… ,
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Musing on Twitter …

Reflecting on Ben’s latest post on Twitter and their obsession with live…  One year ago Twitter committed to a “live” strategy; management wrote in a letter to shareholders:

We’re focused now on what Twitter does best: live. Twitter is live: live commentary, live connections, live conversations. Whether it’s breaking news, entertainment, sports, or everyday topics, hearing about and watching a live event unfold is the fastest way to understand the power of Twitter. Twitter has always been considered a “second screen” for what’s happening in the world and we believe we can become the first screen for everything that’s happening now. And by doing so, we believe we can build the planet’s largest daily connected audience. A connected audience is one that watches together, and can talk with one another in real-time. It’s what Twitter has provided for close to 10 years, and it’s what we will continue to drive in the future.

For me Twitter isn’t about live. And if it was, they’d need a much clearer interface to surface and filter live events. The noise to signal ratio is too off the charts for an enjoyable live experience on Twitter. 

For me Twitter is about moments that the user chooses to broadcast and the audience chooses to consume on their time. We time-shift “live” to best fit our day. Adam Bain gave me the same insight over lunch sometime ago. That isn’t a live strategy – its a capture, share, curate strategy… the stream is where my moments live.

Twitter remains my go-to social platform. But its stagnating. The genius of the original product idea is close to being exhausted. So what will Twitter do next? 

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