Andy on Twitter

  • A great read for all of you using Google... ,
  • Great interview on AI And The Era Of The Digital Human ,
  • I pick up a new Samsung or Huawei phone and think "this is seriously good" Then I read Apple's announcements today… ,
  • Children of Men is my fave... The best 100 films of the 21st century, according to 177 film critics around the worl… ,
  • Why does my iPhone insist on auto capitalising place names? What on earth is it thinking. ,
  • Why matters more than ever... reduce the complexity, increase confidence, realise better outcomes… ,
  • This might impact the marketing budgets of big business but it really impacts the business of small business owners. ,
  • And the shakedown plays out in other ways, Google doesn’t let you target their trademarks - or even mention “Google… ,
  • Am bewildered how tech companies think "Dark Mode" is a compelling feature. Billions in R&D and what we came up wit… ,
  • Cadbury's brand purpose is just 'woke-washing' - continue to agree with Mark's comments... instead of talking about… ,
  • Couldn't agree more. And how about allowing fake review sites surface higher?Google's paid search ads are a 'shaked… ,
  • Well, thank goodness I have a 13" MacBook... MacBook ban: Qantas, Virgin Australia clamp down on Apple laptops ,
  • Let’s see if this team can redeem themselves. I suspect not. Not due to not having the best talent… ,
  • Great to see Jon and the team out with another game ,
  • A fair analysis of this awful ⁦@allblacksrugby⁩ team. How the coaches could get this so wrong is beyond me. Hansen’… ,
  • Connect

Every Bastard Says No

Every Bastard Says No has to be one of the best marketing reads in a long time – and a must for any entrepreneur. Written by 42 Below Vodka founder Geoff Ross and his wife Justine Troy it’s the story of a Kiwi brand that could.

I love the contrarian views – all well said in the chapter – "I Hate Marketing". Somewhat ironic coming from a former Saatchi and Saatchi suit and celebrated marketer. “People want to stay in the comfort of their own office and feel important by drawing big diagrams, and fancy documents in Powerpoint, but whilst all that’s happening, nothing’s being sold”.

It’s not out in the US just yet but you can get a copy here.

 

Speak Up — Add Your Thoughts

Connections

  • Connect
How did you connect?   [?]