Andy on Twitter

  • Isolation definitely sucks but one thing sucks more... The low grade, pathetic performance of mobile and internet i… ,
  • OK - just to be clear I am a Rugby tragic... but come on. Small Businesses in NZ that are the lifeblood of the comm… ,
  • Strikes me that this is the best time for all Newspapers to take down their online paywalls, capture a huge swath o… ,
  • Smart as. ,
  • Really fell for all the good people at and now out of work. Hang in there gang. We'll be back and you'll be back.,
  • WFH VC anxiety occurs anytime someone sends me an invite to a VC on anything other than . Its 100% predicta… ,
  • Incredible to me how introduces new products with features that should have been in the old products and inc… ,
  • Spent an amazing week with folks from around the world in Tourism. Australia showed them its best. Breaks my heart… ,
  • It that it’s a competition but the rules aren’t the strictest in the world. Norway has the same rules and did it… ,
  • Just beyond belief that this is all the Govt could muster. What do you think? For me this is just another instance… ,
  • Inspired

Great brands are built on a deeper truth than merely “engagement”. Brand engagement is a measure. But not the measure.

“…a strong relationship develops by supporting people in living their lives, not by driving brand involvement. As I like to say, “It’s about the people, stupid.”

A must read over at The Atlantic.

One Response

  1. By Yasin on May 30th, 2012 at 2:22 am

    No but last I read (wikipedia) the T5 was being delayed and then would be pubheslid in conjunction with Mongoose Publishing . I rather assumed what was just released is T5 or some variation on the theme.

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