Andy on Twitter

  • At least Dan recognises he's running a dictatorship with little interest in other voices. Ironic quote given he's… ,
  • Imagine what Voice AI can add to this. ,
  • Great read... ,
  • Love the new bike ... how about launching in Australia! Soon. No, actually, now. Please.,
  • I'm not sure is lying. He's just terribly confused about everything. Needs a break. And we need a… ,
  • Probably a good idea to leave family out of it... but perhaps it might give him cause to reflect t… ,
  • 100% Same old patter. Same old policies. And maybe even that would give the Premiers some time together - at which… ,
  • It's incredible how many Premiers are content to use Twitter to spew their punitive policies and big help messages… ,
  • Is a common theme... just look at the Political response to Covid. One expert to inform all vs collective views and… ,
  • Spot on. Just look at what is going on in Melbourne. There is a vast difference between authotarian rule and managi… ,
  • Exactly... Professors’ message for Daniel Andrews: redo the coronavirus modelling ,
  • Spot on... Victoria's roadmap out of lockdown is the wrong approach. Here's what good public policy looks like ,
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Measuring Brand Mentions In Conversations…

New firm to track brand mentions in conversations…

On average, Keller Fay finds that people discuss about a dozen brands
each day. The most discussed brands are media and entertainment
products like movies, TV shows and publications. But many people also
discuss food products, travel brands and stores. Target, K-Mart, Sears, J. C. Penney, Gap, Victoria’s Secret and Wal-Mart rank among the retailers most frequently mentioned.

…Mr. Keller said that companies could use word-of-mouth research to
guide their advertising process. For example, he said, Keller Fay
recently ran a search through a database of diary entries for a luxury
goods company to see what consumers were saying about it. It turned out
that people with high incomes were not talking about the brand, but
people who made less money were talking about it a lot. The luxury
goods company, which Mr. Keller would not identify, now plans to
refocus its advertisements to reach wealthier customers.

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