Interesting read from the former Ad exec Shona Seifert – the "Proposed Code of Ethics for the Advertising Industry" as required by the judge who sentenced her in U.S. District Court to 18 months in prison and $125,000 fine. It even includes what AdAge suggests (registration required) might work as a tagline for her own tattered brand:
“Boring work has never resulted in a prison sentence. Poor timekeeping practices have.”
Andy,
What is most telling is the opening line of her Code of Ethics:
“None of us ever plans to be thrown under a bus. But it happens.”
For anyone that stays on big-agency business past age 30, it’s a cautionary tale from which to learn.
Edw3rd