Andy on Twitter

  • If believes it should be shut down perhaps he should start by deleting the app and not using Twitter anymore. ,
  • It remains baffling to me why folks can't distinguish between private sealed mail and very public communication on… ,
  • Great read from Jared Diamond: lessons from a pandemic | Financial Times - ,
  • Likely due to my contribution of late... Whisky production goes from strength to strength - via @shareaholic,
  • Love but word of caution on their Flight Credits. Read the small print. My reco is just ask for a refund. Bit of a rort...,
  • McLaren Group remembers the tragic passing of its brilliant founder ,
  • Don’t you just love all these comparisons suggesting this is just like the GFC. ,
  • European Commission Presents Guidelines to Reopen Tourism | Travel Agent Central ,
  • The death of the office ,
  • A class act and the right way to handle things. In stark contrast to many others...A Message from Co-Founder and C… ,
  • Brilliant read... Signaling as a Service « ,
  • Great read... China: Out of Lockdown - We Are Social Australia ,
  • I reckon with all this isolation and time we start an Apple Revolution (admittedly #1,000 on my todo-list) where we… ,
  • Apple calls it the Magic Keyboard because the current keyboard is unmagical. But we paid for magic - and got shit.… ,
  • Connect

Edelman Gobbles Up A&R Partners

A&R are one of the most highly regarded independent PR agencies in the Valley. At least one part of that statement stands, but not the independent bit. Edelman is the new owner, completing a much needed strengthening their tech capabilities that makes them a real force now in the Nth American tech market. Bizarrely the story is running on PRWeek and on Steve’s blog, nothing on Edelman or A&R.

Edelman’s tech footprint also includes Zeno with long-term clients like Oracle. So it’s now Next Fifteen with brands like Bite, Outcast and Text 100 pitted against Edelman with Zeno and A&R. Are we looking at the two break-away holding company brands in tech worldwide?

While Edelman will have to deal with the inevitable integration issues that come with any merger(retaining clients and staff, and dealing with conflicts – the big three), what it looks like they are going to do is similar to Next Fifteen – that is, keep the brands independent and fuel their growth. Merging Edelman’s tech group into A&R solves another issue – the conflict with Microsoft.

More than anything though, this looks to be about fueling growth through talent acquisition. I meet with plenty of agency heads and they are all saying the same thing. Can’t find great talent, can barely find good talent. This is a talent starved market.

Good move by Edelman.

5 Responses

  1. By bsamara on February 19th, 2012 at 8:55 am

    Проститутки Самары

  2. By Lispellaria on March 9th, 2012 at 12:35 am

    Sprawdz ceny

  3. By kinog@laxy on March 30th, 2012 at 11:53 pm

    Смотреть фильмы онлайн бесплатно без регистрации в хорошем качестве

  4. By bagpurse on May 26th, 2012 at 5:53 am

    Интернет-магазин сумок, кошельков и аксессуаров

  5. By B@ksLedy on September 1st, 2012 at 9:48 am

    Доход для тех, кто в декрете и не только!!!
    Заработай на чужих идеях, ничего не создав. Идеи чужие, а деньги тебе!!!

Speak Up — Add Your Thoughts


  • Connect
How did you connect?   [?]