Heading to Demo
I’m off to DEMO in the morning. LogLogic will be announcing lots so stand-by. Will post from the show.
Another Media Disgrace
The NYT reports that the ex-chief of HealthSouth (he claims unknowingly) paid for positive coverage:
Throughout the six-month trial that led to Richard Scrushy’s acquittal in the $2.7 billion fraud at HealthSouth Corp., a small, influential newspaper consistently printed articles sympathetic to the defense of the fired CEO.
Audry Lewis, the author of those stories in The Birmingham Times, the city’s oldest black-owned paper, now says she was secretly working on behalf of Scrushy, who she says paid her $11,000 through a public relations firm and typically read her articles before publication.
It’s just stunning that this kind of stuff keeps happening without any kind of ability for censure by industry bodies – both media and PR. I’m sure there are as many frustrated journalists as there are PRs who are sick of having their profession tarnished by this kind of behavior.
Sweet Squeet
This is cool. Get your RSS feed as an email. I’m using this to get RSS feeds of news releases etc. in email on my Crackberry. I just don’t have the time to look at another interface on that little screen, so the more I can get in email, the better. Squeet is sweet.
Getting to #1 On Google…
Read Harry’s post on how he got to be #1 on Google. Lots of SEO wisdom and smarts:
"I’m telling you this so that you will:
- Integrate your weblog into a coherent and scalable sales process that tightly conforms to how your ideal prospect actually buys, and …
- Invest in a URL that clearly telegraphs your unique selling proposition to that prospect…"
