Andy on Twitter

  • Love this... ,
  • Like how McKinsey frames culture and behaviour together. ,
  • Fed Up with Super Rugby games stopages for criminal investigations. Equaly tired of thuggery ,
  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
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Links & Blinks | Jan 5

  • Web video alters viewing patterns
  • I like this… makes Flickr interactive
  • Humblingsad day
  • Nice little Dell Customer Service Story
  • Good read on competing in a commodity market
  • Interesting study from Hill & Knowlton… Among the findings:
    • Industry analysts ranked as the number one source of information and influence on the IT buyer in the US, UK and China;
    • Reputation, combined with positive experience, are at least as important in making final purchase decisions as superior products and services, in the US, UK and Canada;
    • Bloggers have more influence over IT buyers in China than they do over UK IT buyers;
    • Overall, internal and external recommendations have greater influence over the c-suite than IT managers;
    • Traditional print media is more influential than online media and blogs in the US, UK and Canada;
    • Most major media tends to be regional in its influence versus global;
    • While Gartner is the most credible analyst firm in the US, in the UK
    • Forrester is viewed as credible as Gartner. In Canada, IDC is the most credible

One Response

  1. By Adam Kalsey on January 6th, 2008 at 6:05 pm

    Thanks for the link! And congrats on the baby.

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