Andy on Twitter

  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
  • Acquisition is important for growth... But if its is just replacing loss, it isn’t growth – it’s just churn .. ,
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KaChing

Great story over at TrendCentral on Kaching and what we are up to. Paypass is a great way to pay always gets a gasp from people when you do it with an iPhone.

Kaching: With the rise of near-field communication (NFC) technology, mobile payment platforms are evolving from novelty into necessity. To demonstrate its dedication to mobile banking and Gen Ys’ on-the-go sensibility, Commonwealth Bank of Australia is set to release a branded, iOS-only, NFC payment app, called Kaching. The app will allow iPhone users to transfer money to friends via mobile device, Facebook, or email, and pay for goods at any location where PayPass is accepted. To combat a lack of universal NFC capability, Commonwealth plans to release an NFC-enabled phone case (price to be determined). Interested iPhone owners can register here to be notified when the app and case become available.

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