Andy on Twitter

  • Love this... ,
  • Like how McKinsey frames culture and behaviour together. ,
  • Fed Up with Super Rugby games stopages for criminal investigations. Equaly tired of thuggery ,
  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
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Hagel Interview

Interesting conversation with John Hagel. I like these points…

  • The need to shift from firewall around the company mentality to a modularized firewall around core company IP
  • How you cannot participate in knowledge flows for very long if you are only a “taker”
  • The importance of face-to-face in building trusted relationships
  • The importance of having hyper-local face-to-face components in large online community
  • The balance between the need to increase the number of partners we engage with with the need to build deep relationships in order to allow knowledge flow
  • The talent Dilbert paradox and how talent is motivated by the talent development
  • How you need a high growth strategy to attract and keep talent
  • The importance of the “collaboration curve” in scaling the organizational learning, which they described in detail on their new blog – The Big Shift
  • The importance for companies to start adopting a federated view/architecture for their online community efforts

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