Andy on Twitter

  • Publicis prioritizing investment is super smart. Nothing to be gained from investing in Cannes. Way over priced ,
  • Cannes this year is both shallow and disappointing. Some ok content but overly commercial and no CMO agenda ,
  • Shares in Cannes Lions' owner fall as Publicis pulls out and WPP voices doubts ,
  • All marketing arcs lead to membership. @Cannes_Lions,
  • Sharing = currency of communications. The system (social media) carries the currency and enables transactions . @Cannes_Lions,
  • Better never stops @Cannes_Lions,
  • Love the power of great brands + great artists + great institutions being drawn together by the artist ,
  • Yup ,
  • Unification of Unilever marketing org means better control over assets - less duplication/volume and more localization @Cannes_Lions,
  • Keith makes a fair point on reach - is about reaching those you haven't reached. @Cannes_Lions,
  • Creativity is last source of competitive advantage. Maybe... ,
  • Unstereotyped ads perform 25% better. a convenient number? but just the same a powerful point if even 5% better. @keithweed,
  • Brand safety and suitability go hand in hand. Some progress made but way to go. @keithweed,
  • Time to tackle the bots. Rip the ad fraud out. No such thing as cheap media. @Cannes_Lions,
  • Must count 100% of pixels as a view. Not 50% and not less. Need for 3rd party verification @Cannes_Lions,
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Amazing Facebook Growth

Facebook is growing like crazy… some amazing highlights:

  • 13 million users update their statuses at least once each day
  • 2.5 million users become fans of Pages each day
  • 700 million photos are uploaded to the site each month
  • 4 million videos are uploaded each month
  • 15 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared each month
  • 2 million events created each month
  • 19 million active groups exist on the site

One Response

  1. By Kevin on September 16th, 2012 at 6:58 pm

    Hey There. I found your blog using msn. This is a really well wtirten article. I will be sure to bookmark it and come back to read more of your useful info. Thanks for the post. I will certainly return.

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