Does Your Company Have A Story?
Great post from Scoble on things he learnt in 2007… One of which is this little gem:
4. If your company doesn’t have a story to tell watch out. Keys I’ve learned? Every employee better be able to tell the story. The story better be reflected in the pitch the CEO does. Mike Arrington better understand the story if you want him to help you out (and Mike is just a metaphor here for any journalist or blogger). Your VCs better understand the story. The story better not change. For instance, the story behind Channel 9 at Microsoft hasn’t changed in four years. It was a community and an openess project that helps people get over their fears of Microsoft just like how Lenn Pryor was scared of flying (a pilot told him to turn on channel 9 on United Airlines). Does your business have a simple, compelling, story? My next thing will.
Links & blinks | Dec 31
Last links and blinks for the year…
- A must read on digital music trends… didn’t know this….
- Good read on the scraping wars…
- List of Top 20 Marketing Blogs…
- CGM insights…
Links & Blinks | Sat Dec 29
Forgot to post these…
- Success & motivation, courtesy of Mark Cuban
- Web Analytics Demystified… good read…
- Good old reads for new kids… thanks Rod!
- I know how this little Kiwi feels… show this one to the kids Rod!
- Few cool animated videos…
Links & Blinks | Sun Dec 30
- At last, NYT speaks commonsense on airport security.
- Social News & Bookmark Sites Rated
- The best of Read Write Web – consistently a great site
- Twitterific – Twitter desktop client for the Mac and Snitter for the rest of us
- Do Different! This is a great book…
Emerging Web 2.0 Tools…
Some emerging tools you should take a look at.
- Dopplr:keep track of where friends and colleagues are — meet up in unexpected places
- Etsy: lots of cool stuff to buy
- Twitter… of course…
- Moshimonsters: social networking for kids
- Seesmic: video diaries on the net…