Are communicators or marketers better or worse than IT professionals in measuring ROI? Looking at this article it seems that they are struggling with the same issues as many of us.
Welcome to the Daily Lark, the rants, ramblings and musings of Andy Lark – serial opinionator, mover and shaker
Are communicators or marketers better or worse than IT professionals in measuring ROI? Looking at this article it seems that they are struggling with the same issues as many of us.