I get asked a lot about how to use Asana effectively in marketing.

There are heaps of tips I’ll post here over the coming week but these tubes are a great starting place.

1. New goal-setting feature (so happy to see this!)
2. How to use tags
3. Mistakes to avoid
4. Good overview video
5. Another kind of Asana

The endless diatribe about whether marketing is a science or art is entertaining but ignores the point that marketing is also about the process. It’s a set of processes that when done right unleash effectiveness.

Also, take a look at Simple for more advanced marketing resource management. And Asana and Simple work well together.