Andy on Twitter

  • Looking forward to the next edition worth subscribing to print and online newsletter,
  • Good tips for fundraising. But, first step is to understand how ready you are by getting everything investors need… ,
  • Great tips from a deal maker and good observations on use of machines learning and AI to build better services… ,
  • Great read - love that is smashes the rampant ageism and myth of youth ... Alan Patricof: An Ageless VC Makes a Spl… ,
  • Some of the best music you'll ever listen too... stacked-up and ready to stream ,
  • Warm up for the Sydney to Hobart. ,
  • The power of brand influencers - interesting read. Interested in views on their methodology - might work for US mar… ,
  • Very clever... A Microsoft Excel Artist ,
  • While the problem underlying M&A integration is big, Material Information Platforms implemented pre-transaction wil… ,
  • Wow... t/sheets acquired by Intuit ,
  • Way to start the morning. Beautiful Balmoral.. Balmoral Sailing Club ,
  • Bank inquiry puts global investment at risk: Westpac's David Lindberg.. spot on ,
  • Why are taxi apps so appalling. Slow, lousy interface, freeze... hopeless attempt to satisfy customers and so easily fixed,
  • should give us the option of only accepting drivers who aren’t on a job. Stop “forcing” drivers to take a job while on a job. ,
  • National looks more desperate every day. NZ is lucky to have a leader with this much experience. ,
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twitter’s biz model

Some twittering today on Twitter’s business model, or the apparent lack thereof.

IMHO, business models follow subscribers in this new world.  First build participation and subs, then monetize your new found community.  Sounds crass, but that’s reality. Scale comes before dollars.  Jason says it all really… as

does StoweSo, what would I do if I was Twitter… some initial thoughts…

  1. Don’t do applications… rather, continue to let people be drawn to the platform by plenty of cool apps – but develop a revenue share model with application builders
  2. Introduce some “in-stream” advertising – actually let users specify what kinds of ads we want to see along with contextual ads
  3. Introduce “out-of-stream” advertising. Ads that sit in or around the twitter page.
  4. Push SMS Twitters – where I can push an individual twitter to someone as an SMS, collect on every push. Intro SMS advertising.
  5. Take it pro – give us a professional version. Also, sell the professional version to Enterprises so that we can build our own communities on the platform.  Include app like Snitter with pro sub fee.
  6. Intro file, photo and folder sharing for a small, Flickr like charge… as I am watching a stream of activity I can instantly share a file in the stream… that would be handy

Some initial thoughts…

Speak Up — Add Your Thoughts

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