Andy on Twitter

  • Very clever... A Microsoft Excel Artist ,
  • While the problem underlying M&A integration is big, Material Information Platforms implemented pre-transaction wil… ,
  • Wow... t/sheets acquired by Intuit ,
  • Way to start the morning. Beautiful Balmoral.. Balmoral Sailing Club ,
  • Bank inquiry puts global investment at risk: Westpac's David Lindberg.. spot on ,
  • Why are taxi apps so appalling. Slow, lousy interface, freeze... hopeless attempt to satisfy customers and so easily fixed,
  • should give us the option of only accepting drivers who aren’t on a job. Stop “forcing” drivers to take a job while on a job. ,
  • National looks more desperate every day. NZ is lucky to have a leader with this much experience. ,
  • Dennis clearly doesn’t understand that a BYO challenge for the last AC was well past 200m. Unless you sailed Oracle… ,
  • And that’s the point - Amazon is a boost to SMBs and entrepreneurs locked out by big retail. And so much for big br… ,
  • Little evidence in here of impact in meetings but suspect the same applies. Laptops Are Great. But Not During a Lec… ,
  • To Grow Talent, Don’t Move Fast and Break Things — Move Slow and Build Them .. so right ,
  • Who cares if it is. NZs PM is doing the right thing. ,
  • Great win for and cool work by ,
  • The pressure to use all those extra characters is too much...,
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On Buzz….

  • WSJ reports on Dell and bloggers
  • Liked this presentation… some good principles that can be applied anywhere:
    • find the most passionate 1% of citizens and engage them deeply, not just with the organisation but also with each other
    • create ‘third spaces’; unconference events and online communities
    • community engagement has to be integrated with communication strategies and planning processes
    • creating online communities is only one part also need to go where people are today ie find related communities of interest
    • create a community evangelist roll
    • … this diagram was insightful as well…
    • Engagement Pyramid
  • Reminded me of one of my favorite Drucker quotes:
  • “Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation.

    “Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business.” – Peter Drucker

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