Andy on Twitter

  • Great piece of writing ... The Forgotten Legend of Silicon Valley’s Flying Saucer Man ,
  • Cardinal Pell, top advisor to Pope Francis, found guilty of ‘historical sexual offenses’ | America Magazine ,
  • Never buy a Miele appliance. Service levels are appalling. @MieleAustralia,
  • A Primer on Digital Humans by @soulmachines,
  • OK ... that's a quote to ponder: "In today's economy, innovation means elegant theft: robbery of your data, privacy… ,
  • Great read for all of you suffering from . ,
  • The wall of advertising on Facebook is getting ridiculous. On mobile every third thumb stroke yields another nearl… ,
  • If never ceases to amaze me the inane crap people will suggest marketing is about. What BS. Seth is better than th… ,
  • That could be it. Yikes. ,
  • Sad to see Rapha close in Sydney. They’ll loose the community and fans. And all that ransom shopping. That’s the i… ,
  • For all those upset that RL positions itself as a US company with NZ roots, this is why. Access to massive amounts… ,
  • Getting served ads -like that promoting the Apple App Store - and reconciling that with digital marketing’s claims… ,
  • When Mark says this I don’t think he is blaming anyone, just speaking the truth. “The biggest lesson from this year… ,
  • Another year. Another brilliant Ad. They've got some magic going here... ,
  • Spot on commentary about how marketers are missing a trick in owning and defining customer experience. Also like hi… ,
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Does Your Company Have A Story?

Great post from Scoble on things he learnt in 2007… One of which is this little gem:

4. If your company doesn’t have a story to tell watch out. Keys I’ve learned? Every employee better be able to tell the story. The story better be reflected in the pitch the CEO does. Mike Arrington better understand the story if you want him to help you out (and Mike is just a metaphor here for any journalist or blogger). Your VCs better understand the story. The story better not change. For instance, the story behind Channel 9 at Microsoft hasn’t changed in four years. It was a community and an openess project that helps people get over their fears of Microsoft just like how Lenn Pryor was scared of flying (a pilot told him to turn on channel 9 on United Airlines). Does your business have a simple, compelling, story? My next thing will.

 

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