Andy on Twitter

  • Love this... ,
  • Like how McKinsey frames culture and behaviour together. ,
  • Fed Up with Super Rugby games stopages for criminal investigations. Equaly tired of thuggery ,
  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
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Kindle Zen…

I’m a big Kindle fan. But here is the rub. I hope that unlike Windows, my iTouch, my Dell XPS One … Unlike the thinking here… I hope that Amazon does absolutely nothing to the Kindle.

Its pure simplicity and lack of add-ons, apps or other geek bling enables us to embrace the simplicity of reading a great book, uninterrupted. And that is what is to love about it. The minimum of features delivering the maximum pleasure.

Ok – there are a couple of things… hire a great designer and make it prettier… get better Nav buttons… improve the speed of page transitions… do give us page numbers… But these are all basic things.

There is so much to love about the uninterupted Kindle experience!

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