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Search at the speed of type has implications for marketers

Search now faster than the speed of type… ok, like about time, really. Though I wonder what impact this will have on search marketing?

If the idea is to accelerate your experience off the search page, will this place an even greater premium on the top 2-3 search results. Give the results appear in real-time, will it reduce the time you linger on the page and consider other results?

What do you think?

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