Andy on Twitter

  • Love this... ,
  • Like how McKinsey frames culture and behaviour together. ,
  • Fed Up with Super Rugby games stopages for criminal investigations. Equaly tired of thuggery ,
  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
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News & Views

And, hot job of the week. Super Kiwi Start-up, well funded, great leadership, is looking for a crack marketing leader based in the Bay Area. Heaps to do – must be web and demand generation savvy. Drop me an email if you are interested.

One Response

  1. By JR on November 8th, 2011 at 7:45 pm

    I think it is about time Comm Bank refreshed its main agency relationships. In my opinion the recent centennial promotion is a bland, colour-less expression of Australian history which Australian history is anything but.

    There is also little to distinguish it from the the previous B&W promotional series, and while the first series of B&W promotions was a breath of fresh air, I now find I have ‘banner blindness’ to the centennial promotions.

    There is no doubt about the execution and quality of production. I think it is simply brilliant, as an agency of Goodby and BMF caliber should be. However I do think they are ‘over-reaching’ a little because they are out of touch with Com Banks audience.

    I am not Australian but I do believe that an Australian institution like Com Bank should be more supportive of its national agencies, which are more than capable of successfully developing the Com Bank account.

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