Andy on Twitter

  • Self help posts on Medium have reached toxic levels. .,
  • Malcolm Turnbull thinks Australia Post's CEO is overpaid - and it looks like he's the world's most expensive postie ,
  • “Algolia: The Most Impactful Early Sales Tactics” ,
  • DropBox story is just amazing – From zero to a billion in a decade ,
  • Wandered into JBHifi. Had what I needed on display but not in stock. Why merch what you don't have. Bring on Amazon. .,
  • Wow, was waiting for Amazon to arrive and nuke Aussie retail. Seems they Rent needed. Herringbone and R&B now in VA. ,
  • I Work from Home - The New Yorker ,
  • Dan has some good thoughts here on defining social media success by on @LinkedIn,
  • It's like forgot about dashboard in OSX. Why not just remove it?,
  • Great thoughts on agile marketing. ,
  • They are back! I want one of those hats! Jamiroquai - Automaton via @YouTube,
  • What happened to our Democratic leaders ? The silence is deafening. Stand-up with us and fight this. ,
  • So many clever fintech startups emerging and getting funding ,
  • Reading the latest economist - strikes me how bad B2B advertising is. Why do Co's think animating bad ads makes them better?,
  • Great read.... ,
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Dell leading green brand

Great news, especially given all the hard work we have been doing to Green Dell.

According to Michael Gale, president of Strategic Oxygen, "As we watch companies make financial commitments to the environment with innovation and marketing, it is interesting that the differentiation among the various brands is so small. However, given Dell’s long-term and consistent commitment to sustainability, I am not surprised to see it at the top. The challenge is going to be building differentiated value over time."

GreenFactor is the first research to document and track what the top green buying attributes are for the B2B tech sector and which companies are perceived by IT buyers as getting it right. Today’s research findings, when coupled with the July study, have identified two distinctive segments that IT buyers use to judge companies – "Brand Products" and "Brand Operations."

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