Andy on Twitter

  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
  • Acquisition is important for growth... But if its is just replacing loss, it isn’t growth – it’s just churn .. ,
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New Pew Internet Study Out

Pew’s latest research is out. Always worth a read.
Sixty-eight percent of American adults, or about 137 million people, use the internet, up from 63% one year ago. Thirty-two percent of American adults, or about 65 million people, do not go online, and it is not always by choice. Those who are currently offline have had varying levels of exposure to the online world. One in five American adults say they have never used the internet or email and do not live in an internet-connected household. At the other end of the spectrum, 53% of home internet users have high-speed access, creating a new divide among internet users.
Having trouble sleeping? Get the full study here!

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