I find all the log-ons to media sites incredibly annoying. OK, it’s a small price to pay for all that wonderful content.. um… yeah…
Surely this is a SNAFU they’ll be quick to fix. The very notion that you need to buy the product to get information about the company is absurd.
This isn’t their only PR gaffe of late. Spin Bunny points to an incident in which:
Andrew Gowers made a glowing speech about the success and planned future success of the esteemed publication. But then the daft bugger went backstage, forget to take his clipmike off and the whole audience heard him take a call on his mobile.
Amongst the tirade of abuse dished out as commentary on how the meeting had gone, he was heard to dismiss it as the usual load of bollocks and a waste of time.
This is actually one of the things I love about the blogsphere – there is just nowhere to hide.