Andy on Twitter

  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
  • Acquisition is important for growth... But if its is just replacing loss, it isn’t growth – it’s just churn .. ,
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A Different Kind Of Measurement

The results of monitoring and measuring emotion and sentiment in the blogosphere afford all kinds of opportunity to rethink visual rendering of data. Do you use a bar chart? A table? Take a look at these projects. Some remarkable graphics and thinking.

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The first is Lovelines. “Through large scale blog analysis, Lovelines illuminates the topography of the emotional landscape between love and hate, as experienced by countless normal humans keeping personal online journals.”

“Using a data collection engine created by the artists for their recent collaboration, We Feel Fine, Lovelines examines thousands of blogs every few minutes to find expressions of love and hate, posted by all manner of people.

Created by Jonathan Harris and Sepandar Kamvar, projects like these show that measurement is in fact an art, and moving.

See more at number27.org.

2 Responses

  1. By Antony Mayfield on May 14th, 2006 at 7:15 am

    Excellent post – thanks for pointing to this, it’s fascinating.

    I think that we need new models to make sense of networked communities and the massive volumes of content they generate. It’s great to see inspiration about hwo to do this truly coming from the leftfield.

    Very healthy, better than trying to strait-jacket everything into the models and modes of thinking we use for the industrial age of information and media.

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