Andy on Twitter

  • Further spotlighting the Wallabies Woes ,
  • Like wo has tapes anyway? Or even a tape recorder? Or a tape player? Or a fax? ,
  • RH: respect the opportunity you have @Cannes_Lions,
  • Kraft: Stay humble. Work hard. What happened yesterday has no relevance to today or next week. Don't wait for chance. @Cannes_Lions,
  • RH: companies matter in terms of getting stories out to people. @Cannes_Lions,
  • RH points to Trad media co's entering OTT ... @Cannes_Lions,
  • Kraft: nothing bad happens that doesn't have some good associated with it @Cannes_Lions,
  • Kraft: Eventually will be a NFL team in London @Cannes_Lions,
  • Kraft: The future is OTT - which means goodbye TV as we know it. Mobile + streaming + integration with games = winner @Cannes_Lions,
  • Kraft is concerned middle class not doing as well as they should. So right @Cannes_Lions,
  • The hard thing and the right thing are the same thing. Kraft @Cannes_Lions,
  • Practice patience. Never make a change unless you have something better. Kraft @Cannes_Lions,
  • Great orgs are built on inspired talent that is difficult to manage, sometimes large in confidence and ego, strong: Kraft at @Cannes_Lions,
  • The best tend to be the most creative - and tend to be the most difficult. As a leader you must learn to live with that. Kraft @Cannes_Lions,
  • Cannes debate underway.,
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Feed Overload

How to handle all those feeds? Rubel suggests deleting them all when it becomes too much and starting again. Even Scoble’s. What you miss most is what you’ll hunt out and reload.

While this is an interesting idea (and mirrors some of the new thinking in time management – don’t archive, just delete what you don’t need), I actually value my feeds more than that. All of them. Some were hard to find. Some I share by exchanging files with freinds and colleagues. Others I just enjoy. My approach is to keep them filed. I have a must read folder and then the rest are categorized by my bizzare collection of interests. I only open the folders and look at the feeds when I have time or my interest is sparked. I’m also a fan of Dave Winer’s River of News philosophy.

To do this I’m using NetNewsWire on my Mac and NewzCrawler on my PC. I also use FireFox (who BTW released a really anoying upgrade then other day – it wipes your themes and other extensions) – there I have a folder nestled in my toolbar with 20 of the feeds I follow most. I can then do a quick scan without opening any windows. I’ve yet to sort out the mobile thing – my damn Balckberry is already intrusive enough.

So, all of this enables me to avoid the extreme measure of deleting them at the point of maximum frustration. It’s interesting that I have more tools for reading feeds than I do for reading email. It would be easier if Exchange/Outlook emails were just feeds.

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