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Network Computing Vision Is Very Real…

We often talk about our vision at Sun of everything and everyone connected to the network. Or, in a word, Network Computing


– actually, that’s two words but whatever… Fortune’s Peter Lewis captures this brilliantly in the latest issue. Hung Song, vice president of business development at Samsung, is quoted in the story … broadband goes where he goes …

“On the drive home from work at 9 or 10 p.m., says Song, a tall, thin in-line-skating enthusiast, he uses the phone to check traffic. Because phone carriers can track the location of his third-generation (3G) phone to within a few meters, he has access to a location-based service that monitors real-time road reports and displays alternative routes around traffic jams. (The system also lets him call up a map showing the location of his children, who carry location-based mobile phones too.) If Song gets stuck in traffic anyway, he can always use the handset to watch television news, or go over his next day’s appointments, or download music (Koreans spend more on downloaded music than they do on audio CDs). More likely, though, he’ll do his banking or log on to his computer at the office to check e-mail. As Song drives his Renault Samsung sedan across the Yeongdong bridge, over the broad Hangang River that bisects Seoul, his phone buzzes as nearby restaurants automatically send text messages offering discounts to tempt him to dinner. Some restaurants even let him pay his tab by beaming a code from his handset to a scanner and punching in a PIN number.

“My life has changed” because of broadband, says Song, especially because of his mobile handset. “It’s essential to my daily business and my personal life. Even in the office I have instant access to almost any information or service without having to sit at my desk. I don’t have a checkbook anymore because I don’t need one. I can pay bills with my mobile phone.”

Ok – so that’s what Network Computing is all about….

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